A 12-week group coaching program for new graduates and early career professionals in the Bay Area. You leave with clarity on where you're headed, an MVP you built from scratch, and momentum already in motion.
From the coach whose 1:1 rate is $2,500/month — built so that price wasn't the reason you didn't start.
The job market for new graduates has fundamentally changed. A resume and a LinkedIn profile are no longer enough to get through the door. Stand out in the room.
Employers don't want another applicant. They want someone who has already proven they can build, think, and lead. The gap between what graduates have and what employers want has never been wider.
This program exists to close that gap. In 12 weeks.
The cohort is designed to end in September on purpose. Bay Area hiring slows in summer and surges again in Q4 as companies race to fill roles before year end.
You will finish with a built MVP, a clear story, and an active strategy at exactly the moment employers are actively looking. That timing is not a coincidence. It's the design.
Find yourself below. If one of these descriptions stops you, that is not a coincidence. We wrote them from real conversations with real people in exactly your position.
You did everything right. The degree, the internship, the LinkedIn optimizations, the tailored cover letters. You've sent 200 applications and heard back from three. Every rejection, or worse every silence, chips away at something you're not ready to name yet.
You're not lazy. You're not unqualified. The system just wasn't designed to see what you're actually capable of. We built this for you.
You're watching what's happening to the class ahead of you and you've already decided you're going to do something different. You don't want to graduate and then figure it out.
You want to walk across the stage with something already built, already moving, already proving what you can do. You're not behind. You're exactly on time. Act now.
You took the job because you needed one. You told yourself it was temporary. A stepping stone. That was two years ago. The role is fine. The salary is fine. But fine isn't what you came here for.
You moved to the Bay Area to be in the middle of something. You want to build. You want to matter. You just haven't found the right structure to make the leap. Until now.
You watched them study. You helped with the applications. You gave every encouragement you had. And now you're watching them lose confidence in themselves in a way that breaks your heart and that $200k in tuition didn't prepare either of you for.
You don't want to throw more money at the problem. You want something that actually works. So do we.
You've seen what's happening to other families. You've watched brilliant kids from good schools spend a year applying and hearing nothing. You're not going to let that happen.
You're the kind of parent who invests early, invests intentionally, and doesn't wait for the problem to become a crisis. This was built for families like yours.
You've interviewed a hundred new grads this year. You can tell in the first five minutes. Most of them can talk about what they studied. Almost none can show you what they've built.
You're not looking for credentials. You're looking for proof. Our graduates arrive with an MVP, a story, and the ability to execute from day one. Let's talk.
Not frameworks. Not worksheets. Not a certificate. Three tangible outcomes that change how you show up and how employers see you.
You will know exactly who you are professionally, what you uniquely offer, and where you're headed. You'll be able to say it with conviction in any room.
You will build something from scratch that solves a real problem. Not a school project. Not a mockup. Something you're proud to put in front of anyone. It proves you can execute.
You will leave with a strategy already in motion. Not a document in a folder. Real conversations started. Real opportunities in the pipeline.
Each month has a focus, a rhythm, and a deliverable. You're never just showing up. You're always building toward something real.
Who are you professionally? Really. We strip away the resume version and build something more honest and more powerful. You'll define your unique value, choose your target, and learn to communicate both with conviction. You'll also select the real-world problem your MVP will solve.
This is where most programs talk. We build. You'll go from idea to working MVP, validated against real users, iterated in public, and shipped by the end of the month. Weekly milestones keep you moving. The cohort keeps you honest.
Now you have something to show and a story to tell. We build your outreach strategy, your portfolio narrative, and your LinkedIn presence. Then activate it. You leave week 12 with real conversations already in motion and momentum you can feel.
This program is a direct derivative of the Airaea Leadership Academy, an invitation-only 18-week leadership development experience for mid-level and senior professionals. Individual coaching through Airaea is $2,500 per month. The Leadership Academy will be priced at $30,000 when it opens to a broader cohort.
The Builder Cohort takes the same methodology: the inner work, the real-world challenges, the safe-to-fail environments, the high standards and applies it to the beginning of your career. The founding cohort price is $6,000. It will not be the price of the second cohort.
You're not getting a junior version. You're getting the same philosophy, the same presence, the same standards with a curriculum rebuilt specifically for where you are right now.
This is what I wish had existed when I was starting out. The founding cohort shapes everything that comes after it. The people in this room become the proof of concept and the origin story of something that will outlast all of us.
Individual coaching with us is $2,500 a month. The Builder Cohort is three months of the same methodology, a built MVP, a peer cohort, and direct access to the Bay Area startup ecosystem. All for $6,000. The gap between those two numbers is intentional. It exists because the right people shouldn't have to already be winning to afford what changes the game.
"The founding cohort is priced at $6,000. This will not be the price of the second cohort."
The Airaea Leadership Academy will be priced at $30,000 when it opens to a broader cohort. The Builder Cohort is the entry point into that ecosystem — same methodology, built for where you are right now, at $6,000. The price ladder goes up. The founding cohort is the only time you get in at the bottom.
You invested in the degree. You believed in what it would open. And now you're watching it not open the doors either of you expected.
$6,000 is not another tuition payment. It's the specific, targeted investment that gives your graduate what four years of college couldn't: something real they built, clarity on where they're going, and momentum already in motion.
Individual coaching with us is $2,500 a month. You're getting three months of that same standard, plus a cohort, an MVP, and a trajectory that changes what happens next. All for $6,000.
This is the $6,000 that makes the $200,000 pay off.
The cohort is the right move for most people. But if your situation is urgent, a pivot that can't wait until September, 1:1 coaching starts the moment you're accepted.
One client. Full attention. The same methodology as the cohort, compressed and personalized entirely around your specific situation and timeline.
Our graduates don't just talk about what they can do. They show up with something they built, a problem they solved, and proof they can execute from day one.
You're not just getting a candidate. You're getting someone who has been coached for 12 weeks on how to think like a founder, ship under pressure, and lead themselves through ambiguity. That's not something you can screen for on a resume.
$6,000 is the founding cohort rate. It's deliberately below what this program is worth. We'd rather have the right 15 people in the room than the 15 people who could afford it at full price.
The cohort starts June 9 and ends September 1. Demo Day is September 2 — when Bay Area hiring kicks back into gear for Q4. You won't just be ready. You'll be ready at exactly the right moment.
That timing only works if you're in the room.